The Allstate Sugar Bowl and Taymar have signed a multiyear extension for the firm to continue handling outbound ticket sales.

Buoyed by coaching drama, this year’s Sugar Bowl did not disappoint — athletically or economically The 2026 Allstate Sugar ...

NEW ORLEANS (WVUE) - Ole Miss is celebrating their Sugar Bowl victory as New Orleans kicks off a busy tourism season. The game marked the first-ever All-SEC Sugar Bowl in the College Football Playoff ...

Outside the Caesars Superdome, fans from both sides described an atmosphere that felt upbeat, welcoming, and full of friendly rivalry — even as some reflected on what it meant to return a year after ...

New Orleans authorities are taking extra steps to ensure fans' safety at Thursday's Sugar Bowl matchup between Georgia and Notre Dame in the wake of the New Year's Day truck attack that killed 14 ...

As New Year’s celebrations and Sugar Bowl festivities bring tens of thousands of visitors into the city, New Orleans officials say a centralized emergency operations center is key to keeping events ...

NEW ORLEANS - A Sugar Bowl shocker as Ole Miss upsets Georgia to advance in the College Football Playoff, and it has been a season full of highs and lows for the Rebels and their fans. FOX13 shares ...

Add Yahoo as a preferred source to see more of our stories on Google. Irma Thomas got the Sugar Bowl started by singing the national anthem on Jan. 1 before the College Football Playoff quarterfinal ...

NEW ORLEANS (WGNO) — It’s been a non-stop party in New Orleans this week, and thousands from across the country have made their way here to enjoy it. Some waited until the last minute. “We had to get ...

NEW ORLEANS (WGNO) — The Allstate Sugar Bowl is almost underway, but ahead of the game, college football fans needed to get their favorite team’s merchandise. WGNO’s Kenny Lopez shows you the game day ...

Revenge games hit different, especially when there’s a trip to the playoff semifinals at stake. On New Year’s Day 2026, Ole Miss gets a second crack at Georgia in the Sugar Bowl—the only team that ...