Visit Santa Barbara will host its 2025 Annual General Meeting, noon to 1 p.m. Thurs., May 29, at the Santa Barbara Historical Museum, 136 E. De La Guerra. The annual gathering, held during California ...

Visit Santa Barbara, destination marketing organization for Santa Barbara’s South Coast region, will host its 2025 Tourism Summit, 2-4:30 p.m. Thurs., Jan. 30, at the Cabrillo Pavilion, 1118 E.

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." The Golden State has plenty of dreamy destinations. But few shine brighter than Santa Barbara—literally ...

As coronavirus restrictions continue to be loosened, some smaller cities in Southern California have been getting back to a version of normal. In Santa Barbara, for instance, people are dining out, ...

The outdoor patio at historic Arnoldi’s Cafe in Santa Barbara makes for a serene, charming dining atmosphere. Courtesy of Mike McGinley An idyllic sunset in Santa Barbara, Calif. Mike loved capturing ...

In my Prius, a notification pops up in the form of a coffee cup topped with steam squiggles and accompanied by a message inquiring, “Would you like to take a break?” This safety feature is designed to ...

Santa Barbara, Calif. (Sept. 15, 2025) — Beth Olson, director of sales at Visit Santa Barbara, has been honored with a Smart Women in Meetings Award from Smart Meetings, a leading meetings industry ...

On Sunday, July 27 th Board members, sponsor families and Santa Barbara student ambassadors celebrated the four visiting Japanese students who arrived on July 24 th during their annual Samarkand pool ...

SANTA BARBARA COUNTY, Calif. — The President and First Lady Jill Biden plan to visit the Santa Ynez Valley on Tuesday morning after President Biden addresses the Democratic National Convention Monday ...