LOL items, made by MGA Entertainment, which also owns Bratz, are expected to bring in at least $500 million this year alone, according to AdAge. Price tags on LOL toys range from $5 to $240.

“LOL has taken a good portion of the girls toy business from all of us and it’s still so hot,” said WowWee Chief Executive Richard Yanofsky, whose Fingerling toy was a top seller in 2018.

LOL Surprise! It might sound like a text you’d get before receiving shocking news, but it’s actually the name of one of the hottest toys. The intricate kits filled with tiny plastic pieces are ...

LOL Surprise now accounts for seven of the top 10 toys in the United States, according to NPD, and it was the top toy in October. A set of LOL Surprise dolls from the Under Wraps series. Getty ...

LOL Surprise! It might sound like a text you'd get before receiving shocking news, but it's actually the name of one of the hottest toys. The intricate kits filled with tiny plastic pieces are ...

Moments after hearing about the LOL Surprise on a Chicago radio station, Crystal Lessner was on the hunt for the popular — and increasingly sold out — toy. But first, she had to figure out ...

Lol suprise toys, £3.50 from Argos - buy here; The item is originally priced at £14, so there's very little wonder as to why eager parents are rushing to snap them up.

“LOL toys for #Ghostbusters movie already on clearance,” posted a fan on Twitter with an image of a toy based on actress Kate McKinnon with a big red Target label reading “Clearance… ...

You’ll find LOL toys, Bluey, National Geographic sets, and more. Check out our 10 toys that your kid has secretly been wanting for the longest time: 10. LOL toys.

LOL items, made by MGA Entertainment, which also owns Bratz, are expected to bring in at least $500 million this year alone, according to AdAge. Price tags on LOL toys range from $5 to $240.

LOL items, made by MGA Entertainment, which also owns Bratz, are expected to bring in at least $500 million this year alone, according to AdAge. Price tags on LOL toys range from $5 to $240.

LOL items, made by MGA Entertainment, which also owns Bratz, are expected to bring in at least $500 million this year alone, according to AdAge. Price tags on LOL toys range from $5 to $240.