This collaboration builds on Mattel’s recent publishing efforts, including the launch of its own imprint in 2024, with Simon ...

Tokyopop and Mattel partner to release Barbie and Hot Wheels manga-style graphic novels by 2026. New stories and artwork will ...

Mattel teams up with TOKYOPOP to bring manga-style graphic novels featuring Hot Wheels and Barbie to children aged 8-12, set ...

Hot Wheels is celebrating the 10th anniversary of the Premium Car Culture series in 2025, and it's bound to be amazing. But ...

How the team at Mattel continues to drive creative thinking for this iconic brand ...