Gen Z Says is a bimonthly column chronicling the latest trends in the fashion and beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

Accordingly, in order to maximize global synergy with 1 Million, Lotte Duty Free launched the fashion brand ‘Singular’ for the ... stylish and comfortable design targeting the Zalpa generation (Z ...

In case you didn’t know, Gen Z makes up close to 40% of the overall mobile user market. Therefore, seeing trends related to this generation can give us a good idea about which social media apps were a ...

The holiday season is upon us. As prices remain high, the luxury downturn persists and the country grapples with the outcome of the presidential election, what can retailers expect from US shoppers?

A $1 million DoorDash scheme, crypto theft and a shipping scam show how Connecticut's Generation Z is linked to more online crimes, officials say.

“They don’t want to just be an alcohol brand,” Guy Wolfe, the head of insights for status spirits at IWSR, said, referring to high-end makers of wines and spirits. “They see themselves up there with ...

This strategic shift becomes particularly crucial as Gen-Z consumers show increasing price sensitivity, with 73 percent ...

“I’m starting to get back into my clothes,” Sofia Richie told this magazine’s Alice Newbold of her relationship with fashion ...

This trend spans all surveyed global markets and is seen in categories like clothing, electronics ... this shift is most pronounced among younger generations: “Generation Z is leading this shift, ...

Automotive writer Aaron Turpen writes, “There are a lot of Toyota 4Runner enthusiasts who see the 2024 model year, which ...

Known for its wide range of affordable products, from groceries and clothing to electronics and home goods ... in October 2022 in response to the growing share of Millennial and Gen Z pet owners. The ...

It's clear that Gen Z has an influence on app consumption. Known as the "mobile-first generation," they make up about 40% of ...