Sumeet Singh, Group CMO at Info Edge India, on using humour, cultural trends, and smart activations to craft engaging ...
Taking a risk four months after having my first child wasn’t easy, but after seeing the results FOMO.ai has generated for household brands, I was blown away.” DENVER, CO, UNITED STATES ...
Branding is often associated with businesses and personal brands, but what if a country—or even a city—could position itself ...
Why do TVs at Costco and other stores have different model numbers than everyone else? Is it time to upgrade your OLED TV or ...
Valentine’s Day ads are no longer just about romance and couples, they now embrace self-love and friendships and even reject the day altogether. But why? We explore.
FIRST IN PLAYBOOK: Far-right activist Jack Posobiec traveled to Ukraine with Treasury Secretary Scott Bessent and was in the room when the secretary greeted Ukrainian President Volodymyr Zelenskyy ...
Big-box retailer Target (TGT) is courting severe heat. Following news that a pension fund had filed a class action lawsuit ...
Fabletics is leveraging “social proof” from leading influencers and its own customers to stand out from the crowd of athleisure competitors.
The industry is caught between fear and FOMO when it comes to GenAI. Will it steal your job, or make you the best you’ve ever been? Kantar advises marketers how to make AI work for them, at The Drum’s ...