XPS, Dell and Inspiron

30 years later, XPS is dead. Here’s why Dell is killing its flagship brand
Dell's iconic XPS brand will be retired this year, along with many of the other Dell sub-brands. But what's replacing them?The Latest Tech News, Delivered to Your Inbox
Dell abandons XPS, Inspiron, and its other classic brands in favor of new branding strategy
Inspiron, XPS, and other Dell brands are going the way of the dinosaur it seems as the new Dell, Dell Pro, and Pro Max take their place.
XPS, Inspiron & Co.: Dell kicks off its long-established brand names
Inspiron, Latitude, Optiplex, Precision, XPS – These brand names are no longer found on new hardware from Dell. Instead, the focus is on the company name.
See ya later Inspiron and XPS: Dell has streamlined its branding down to a very Apple-like Dell, Dell Pro, and Dell Pro Max
Dell's branding has always seemed a bit clumsy to me, and it seems the Texas-based tech giant may agree. It's just announced a branding change that simplifies its core PC product tiers into three main categories—Dell,
No more XPS: Dell is killing all of its laptop branding
This time around, the company held a full-on keynote with Michael Dell himself, where the firm announced that it's killing off all of its branding on its laptops, consolidating them into one brand. And the brand
Dell drops long-running XPS, Inspiron, and Latitude brands
Branding is important. Corporations spend millions of dollars every year to make sure that words like “Tacoma” and “Sleep Number” press the right buttons in your brain. And Dell has spent decades putting that same work in for terms like “XPS,

Dell dumps its PC brands

The end of an era: Dell will no longer make XPS computers
Dell is officially killing the XPS branding that’s become a mainstay for people seeking a sleek, respectable, well-priced PC.
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Review: Dell's XPS 13 2-in-1 Is A Solid Option For Convertible Fans
For anyone in the market for a 2-in-1 laptop, Dell's convertible version of the XPS 13 ought to be on the short list. Debuted last month at CES 2017, it's the first time Dell has released a ...
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Dell just hit reset on the XPS
Well, Dell is actually one of the last companies ... But with the lineup, there’s no longer a “safe” choice. In fact, the XPS 13 2-in-1 and XPS 13 Plus have also been removed from the ...
Dell launches newly rebranded laptops at CES 2025 to replace storied XPS, Inspiron, and other product lines
Dell jettisoned decades of product nomenclature this week at CES 2025 as it introduced a new portfolio of product lines: Dell ...
The best Dell laptops you can buy: Expert tested
Dell is well-known for its diverse lineup of reliable laptops, but with so many options to choose from, it can be hard to ...
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Dell XPS 15 2-in-1 review: a thin, powerful hybrid with genuine gaming chops
from a variety of major vendors of the new 2-in-1 XPS 15. Best Black Friday deals Best laptops under £1,000 Best ultraportable laptops Dell XPS 13 vs Dell XPS 15: which of Dell's ...