Comcast and other TV streamers are now chasing YouTube’s ad dollars instead of the other way around
TV providers and streamers' real competition isn't each other, it's social video. Or at least that's what the president of ...
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Universal Ads Gets A Big Spotlight At CES Show
When it comes to media and technology, CNBC reporter Julia Boorstin has emerged as a key voice to the general public. On ...
Domestic violence call turns deadly when Glendale police shoot, kill man
Glendale police officers responded to a call near 47th and Glendale avenues where a woman reported that she was threatened by ...
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CES 2025: Programmatic advertising expands across premium video, live events and streaming
At CES 2025, Comcast announced Universal Ads, a platform connecting major media companies to streamline premium video ...
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Boy, 17, arrested after attempted robbery, SWAT situation
A 17-year-old boy was taken into custody Monday night after allegedly attempting an armed robbery and firing gunshots at a 60 ...
NBCU’s Ad Sales Chief Previews CES Reveal: Peacock’s AI-Driven Ad Products and More
Mark Marshall is in Las Vegas to unveil a suite of new products, and tout a jam-packed lineup of tentpole events coming to ...
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NBCU Kicks Off Road to Network’s 100th Anniversary With New Ad Capabilities, Data
At CES, company unveils new capabilities for engagement and customization along with data showing the power of TV advertising ...
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Why CTV Wants To Go Small; Google Display & Video – & Streaming?
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. CES SMB CTV Amid CES announcements about the ...
NBCUniversal Debuts “Live In Browse” Feature On Peacock And Other Ways To Help Advertisers And Viewers Connect
NBCUniversal announced at CES it is rolling out a "Live in Browse" feature on Peacock along with other enhanced advertising ...