Since Brett Yormark took the reins of the Big 12 Conference, he's done everything he can to elevate its profile. A closely ...

While killing the Big 12 media football poll seemingly doesn't carry much importance, it possesses sneaky significance for ...

PayPal CEO Alex Chriss and Big 12 Conference Commissioner Brett Yormark join 'Squawk Box' to discuss the company's ...

Venerable North Carolina AD Bubba Cunningham is downshifting into an advisory role, effective next summer, and will be ...

The multi-year agreements with the Big Ten and Big 12 Conferences will create a new system for paying college athletes ...

Big 12 Football Media Days begin next week as all 16 head coaches and commissioner Brett Yormark will be holding press ...

A new partnership between the Big Ten and Big 12 conferences and PayPal will allow student-athletes to receive their ...

PayPal's five-year partnership with the Big 12 Conference is worth nearly $100 million, according to reports from Yahoo and ...

Oklahoma State University will start paying student athletes through PayPal.The Big 12 and Big Ten entered a partnership with ...

Starting July 1, schools can pay its athletes up to a combined $20.5 million next season, thanks to the $2.8 billion House v.

With revenue sharing now in effect, UGA and other schools face roster limits, legal risks and new NIL strategies under the NCAA’s new model.