The jump to marketing mix modeling-like features for small companies became a reality with support from AI agents, but ...

One-year executive education programme integrates marketing, sales, analytics & leadership to prepare professionals for ...

Metros are cluttered and overserved,” says CMO Geetanjali Chugh Kothari. Generali Central targets regional India, where trust ...

Manish Tolani of Hilton shares how the brand is using experience-led storytelling and marketing to stay relevant in a ...

As retail media becomes advertising's fastest-growing channel, marketing mix models struggle to deliver insights fast enough ...

As Indian travel behaviour shifted towards frequent, short-haul trips in 2025, travel platforms tell us how the change is ...

The confidence with which digital marketers reported performance was detached from what businesses could actually verify; ...

Brands to sharpen strategy to make marketing more accountable, engaging and increasingly AI-led, industry leaders tell e4m ...

The 6Ps lift marketing out of its narrow commercial lane and place it in a broader human, social, and planetary context. In ...

We independently review everything we recommend. We may get paid to link out to retailer sites, and when you buy through our links, we may earn a commission. Learn more› By Haley Perry Haley Perry is ...

A rain-snow mix is developing Thursday, Dec. 18, across Michigan under mild temperatures and strong winds, prompting several winter hazards ahead of a rapid drop in temperatures expected tonight known ...

One-year executive education programme integrates marketing, sales, analytics & leadership to prepare professionals for senior and C-suite roles. Kolkata (West ...