Business owners in Old Sacramento are facing reduced foot traffic and sales in 2025 due to a series of unexpected changes in ...

Wind, The Lauder Professor Emeritus and Professor of Marketing at Wharton, argues that creativity is an essential leadership skill as artificial intelligence reshapes how leaders think and decide. For ...

It’s the start of a new year, a perfect moment for small businesses to hit refresh and set the stage for growth. Whether ...

As 2026 approaches, local businesses are navigating a marketing landscape defined by smarter data, shifting consumer expectations, and campaigns that must ...

Constantly looking to be challenged, NTU alumna Evangeline Leong built an award-winning influencer marketing agency across 19 ...

Julia Bayuk, professor of marketing and associate dean for undergraduate programs at the University of Delaware, speaks at ...

In December, we welcomed 21 new analysts to Seeking Alpha. This article showcases their stock picks and investment strategies ...

Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to ...

Clear language can make it easier to understand what a technology can do, how it supports the work and where people fit in.

Use the ChatGPT virality blueprint and Skill Accelerator prompts to create better content and learn faster with simple, daily ...

This year, influencers are acting as consultants as creators make up more meaningful portions of marketing budgets. Here’s ...

Ready to make your blog pay off? This guide shows you exactly how to build, grow, and monetize, with practical tips and hands ...