Typically, YouTube's non-skippable ads are capped at 15 seconds. However, Google appears to be bending its rules to combat users with ad blockers. In response to the recent Reddit post, Google confirmed its efforts to fight ad blockers and suggested that users should subscribe to YouTube Premium if they don't want ads.

YouTube ads are getting more frustrating, with some users reporting unskippable ads that are nearly an hour long. Are ad blockers to blame?

YouTube has become a bit of a joke when it comes to being an advertising platform. Several years ago, the company fell out of favor with a ton of

YouTube's ads frustrate users, with misleading and explicit content affecting both children and adults, despite Google’s claims.

Ads can be pretty pesky and even irritating, but it's a whole new level of rage and fury when kids see ads they shouldn't see at all.

Upon closer inspection, in the second image below the video, you can see the option “Skipping ads,” which signals the use of an ad blocker (though the users themselves did not confirm this). It is quite possible that the ad blocker itself is affecting the displayed ad duration erroneously or hiding the “Skip” button.

A job candidate's final interview question took an unexpected turn when a simple verbal mix-up led to an awkward spiral that may have cost her the position. The incident, shared in a post on Reddit this week, has left thousands of users amused—and some deeply sympathetic.

Reddit’s 190.9% visibility surge raises concerns about Google’s ranking fairness, favoring user-generated content.

Netflix Games is adding Ginny & Georgia and Sweet Magnolias to their Netflix Stories interactive fiction series.

A self-confessed former burglar has revealed the one specific thing people have that would put her off targeting a certain house. The woman, from the US, anonymously took to Reddit to explain how she started burgling houses at the age of 16 - but has since changed her ways at the grand age of 26.

In response, Google has intensified its crackdown on such freeloaders, particularly in 2025, by introducing extreme deterrents like unskippable ads lasting several hours.