Hot Wheels has expanded its Formula 1 collection with the Scuderia Ferrari HP and the Aston Martin Aramco Formula One team. Formula 1 and Mattel have announced the next evolution of their multi-year ...

Mattel has once again partnered with Stevie Nicks to launch the Stevie Bella Donna Barbie doll, timed to the artist’s solo tour this autumn. Following the popular 2023 Barbie doll release that ...

Jazwares and Warner Bros Discovery Global Products have announced a new plush collection inspired by frightful franchises such as IT, Beetlejuice, Gremlins and more. Just in time for Halloween, ...

Peppa Pig returns to TV screens this December with an all new season, featuring new character, Granny Sheep, voiced by Sandra Dickinson. In the UK, the tenth season will be premiering on December 11 ...

The UK government has partnered with Peppa Pig to help parents of early years children filter through misinformation online. The government has kicked off a new national campaign to help new parents ...

Toy World sat down with Simta Sawhney, senior director Licensing UK & Ireland, South Africa, Israel, Australia and New Zealand, Paramount Consumer Products & Experiences, to talk about the latest ...

As the countdown to Wicked’s release in November gains pace, Universal has released further details of the extensive licensing and retail campaign. With just eight weeks to go, Universal Products and ...

For the March issue, Toy World’s Caroline Tonks spoke with Tony Lewis to find out more about Blues Group’s new dress-up division and its leading licences. After 25 years in the dress-up arena, Tony ...

BBC Studios has the highest YouTube watch time across the UK competitor set and the top TikTok engagement rate in 2024 across both UK and global media brands. Thanks to a bold fandom-first strategy, ...

Launching in summer 2024, Paramount Game Studios is set to bring Nickelodeon’s Avatar: The Last Airbender to Roblox. Bringing the iconic series’ bending abilities to the battlegrounds genre, fans can ...

A new 1000-piece puzzle takes puzzlers on a tour of the Natural History Museum, with artwork by best-selling British puzzle illustrator, Tim Bulmer. All Jigsaw Puzzles has announced a new illustrated ...

Blox Fruits has captivated millions of players on Roblox, and will now be represented worldwide by Think Influence in all areas. Blox Fruits, one of the most popular experiences on Roblox, is now ...