PRHub's Vlada Lomova has a closer look at the technologies, talent, and trends shaping the future of regional PR industry.

B2B marketing requires a different approach that considers longer sales cycles, multiple decision-makers, and diverse ...

CEO, Omar Sarieddine will oversee 9Yards’ regional and international operations, new business partnerships and expansions.

One of Campaign Middle East’s most anticipated issues is out now – The Annual 2024. The issue takes a comprehensive look back ...

To succeed in 2025, GCC businesses must leverage deep personalisation beyond data-driven recommendations to hyper-localised ...

Al-Futtaim Automotive's Katib Belkhodja sparks an interesting conversation on the role of marketers in an AI-integrated ...

As the IAA Saudi Chapter president, Al Sahhaf will address key industry priorities such as cultural exchange and economic ...

It’s the year to prove that marketing and creativity are not just tools for growth but forces for transformation.

Virgin Mobile UAE's Rachel Devereux shares how customers remain the driving force behind the brands' growth, and how its ...

With screens situated where people live work and shop, the AlArabia DOOH network aims to deliver both high visibility and ...

Flowwow's Irina Tatarinova delves into the key trends that marketing experts can employ to thrive in this dynamic market.

Yango's CEO of Search, AI, and AdTech, Sergej Loiter, talks about the need to focus on practical applications of AI instead ...