For marketers, the principle of advertising to the right consumer at the right time and in the right place continues to be more complicated in practice than theory. New regulations and tech company ...

MCLEAN, Va., April 25, 2025 /PRNewswire/ -- Mars, Incorporated — a global leader and maker of more than 40 beloved snacking, food and pet brands in the U.S., including M&M'S®, SNICKERS®, Ben's ...

Spikes Asia has announced Mars Inc as this year’s recipient of the highly prestigious Advertiser of the Year award. The award is the highest accolade to acknowledge brands that set themselves apart ...

Mars Inc. has been elevated to vice chair of the Unstereotype Alliance, an effort it co-founded in 2017 with Unilever and UN Women to remove harmful stereotypes from advertising and marketing. The ...

Mars, Incorporated has published key findings of a comprehensive audit of representation in its global advertising. Mars – the global pet care, food and confectionery business known for its suite of ...

MARS Advertising, Inc. has opened a new office in Minneapolis, MN, and has hired Ann Carr, a long-time General Mills’ marketing executive, to lead the office. The move expands Mars’ reach into ...

Allan Peretz has joined shopper marketing specialist Mars Advertising as senior vice president, Client Service and eCommerce. In his new role, Peretz will have client service responsibility for ...

Scott Mueller joins Mars Advertising's New York office as senior vice president, client services. He joins the agency from Aurora12 Consultants. Previously, he was executive vice president/director ...