Small businesses say good-ol' word-of-mouth remains the most effective marketing strategy, according to a recent report from Infusionsoft. Some 62% of small businesses surveyed cite ...

Understanding the demographics of your target audience is essential for small businesses looking to succeed in marketing. By ...

A good strategy can help a company attract new customers, communicate with them, and collect important data In today’s ...

WhatsApp has become a really powerful marketing tool, especially for small businesses. With over 2 billion people using it ...

The top three things small business owners say they're doing to have a successful holiday season are improving their ...

Today’s world is an online world – every aspect of today’s life has some kind of digital connection. It is only natural that business transactions follow this path and venture into the age of the ...

and creating an end-of-year marketing strategy (26%). Starting early is key. “Small businesses are incredibly resilient, but as they head into a holiday season filled with uncertainty ...