NEW YORK, March 1, 2025 /PRNewswire/ -- Today, the LEGO Group unveils its largest product portfolio at Toy Fair 2025, highlighted by the first sets from the newly revealed LEGO® Blueyâ„¢ theme in ...
Back in January, LEGO officially announced a partnership with BBC Studios that will see sets inspired by the wildly popular animated TV series Bluey come to life for young fans. At the time, they ...
"Championing the power of play is core to the LEGO brand," said Jared Carr, Senior Vice President, Americas Market Group, the LEGO Group. "Designed for builders of all age groups, our newest portfolio ...