WordPress is the most flexible platform for online sales available today. The open-source nature of WordPress ensures that it is a reliable platform that is not going to disappear one day or go out of ...

Opinions expressed by Entrepreneur contributors are their own. In their book Start Your Own Business, the staff of Entrepreneur Media Inc. guides you through the critical steps to starting your ...

Most ecommerce product pages weren’t built for how people shop today. They were written for humans scanning specs – not for AI tools filtering, summarizing, and recommending products behind the scenes ...

Opinions expressed by Entrepreneur contributors are their own. Even if you have the best product on the market, that doesn’t mean consumers will automatically trust your business. You need to gain ...

Google’s helpful content system has put pressure on ecommerce websites to improve their content’s value for users. This article explores practical ways to make ecommerce content more helpful without ...

As 2023 approaches and you start building your business’s New Year’s resolutions, put online accessibility at the top of your to-do list. According to the CDC, customers with disabilities represent 26 ...

You would set up a wheelchair ramp and other accommodations for people with disabilities at a retail store, but have you considered how to make your company website accessible as well? How ...

More than any other aspect of a site, you need customers to be able to quickly find what they came for, while not overwhelming them with an overly complex structure. There is, on average, a less than ...

Why is e-commerce product photography essential for your e-commerce store? As the online landscape becomes increasingly competitive, high-quality product photography is more important than ever for ...

Ho, Ho, Ho! ‘Tis the season to be jolly as SmartHub Benchmarking compiles lists of naughty and nice retailers in preparation for the 2016 Excellence in Customer Experience Awards at Multichannel ...

Here are six common reasons behind the downfall of e-commerce marketing campaigns. Many sellers believe digital marketing tools make developing a successful e-commerce campaign easy. For example, they ...