Even five years ago, almost every customer in a HubSpot survey rated an “immediate” response as important or very important. With more companies offering automated round-the-clock support to keep up ...

Fast-moving changes at the Social Security Administration by the Trump administration's so-called Department of Government Efficiency have prompted concerns that it may be more difficult for ...

New risks accompany every emerging technology, and this reality is particularly evident with generative AI. Businesses that successfully harness AI will establish a competitive advantage. The benefits ...

Editor's note: This article is Part 1 in a four-part series where we explore the reporting and article-writing differences between artificial intelligence and humans on the same topic (AI-augmented ...

Many brands miss their business goals, not because they have a poor product or their marketing strategy is weak. They miss their goals because they don’t prioritize customer service. And the main ...

Customer benefits are the key to understanding how competition effects companies. When a company segments the market by means other than how its products or services benefit its customers, it is ...

Insurance agencies looking for customer service staff has gone on for years. Just check the online job ads for these positions. There are always openings. When we fill these roles, we want to find ...