Greg Kihlström advises on CX and Digital Transformation at GK5A, hosts The Agile Brand Podcast, and is a best-selling author. Business leaders today struggle with many competing priorities. The needs ...

In a recent study by the FCA on banking customer satisfaction, challenger banks Monzo and Starling ranked top of the leaderboard for overall service quality, scoring 86% and 84% respectively.

Targeting specific segments makes it easier to communicate with your customers with relevant messages and more personalized approaches that resonate Quantzig can help you build customer profiles using ...

Customer value mapping is an established concept and has various definitions. Unfortunately, many companies get lost with customer value mapping. Too often, the exercise becomes entirely focused on a ...

If you build technology or design solutions for others, take a closer look at how your own teams use those tools for comparable tasks. The Fast Company Executive Board is a private, fee-based network ...

For companies willing to reimagine the traditional transactional nature of their B2B relationships, a loyalty program represents an important growth opportunity. But in this regard, B2B customers can ...

Chatbot use is growing and brands are seeing the value these AI assistants can add. Here are five benefits they can bring to your organization. According to a Research and Markets report, chatbots are ...

The goal is to run a new customer service platform called 'IntentCX,' which promises to take AI customer support to the next level for T-Mobile customers. When he's not battling bugs and robots in ...