Nike Elite Zipper Trend, also known as the Stealing Nike Elite Zippers Trend, is a TikTok trend in which people, mostly teens ...

Nike customers have been left enraged after their zippers on their backpacks are being stolen. A trend spreading on social ...

Nike Elite zipper thefts are a trend popular with teens in which kids steal detachable accessories from backpacks in stores.

I examine the best and worst of Gen Z's marketing attempts, explain the trend of Nike Elite backpack zipper theft, and define ...