In the realm of business, the journey toward success begins with a clear vision and mission—a commitment to creating value for the world. My path to creating a purpose-driven brand has been deeply ...

At InvestFest 2025 in Atlanta, thousands gathered at the Georgia World Congress Center to hear voices shaping culture, commerce, and community. On the Eaern Your Leisure stage, Aug. 23, the panel ...

As a marketing executive who’s led purpose-driven brand transformations at companies like Arby’s Restaurant Group, The Honey Baked Ham Company, and Interface, Inc., I’ve come to believe that the best ...

In my time as a chief operations officer and founder, I've learned a hard truth: Most businesses fail not because they lack talent or capital, but because they lack clarity about why they exist beyond ...

Derek Maxfield has built his career on the simple yet transformative belief that success is only meaningful when it serves a greater purpose. Over more than two decades as an entrepreneur, innovator, ...

Though industries may have moved from analog to digital marketing, the truth that great brands are built on purpose remains unchanged. Purpose-driven marketing is core to an effective brand strategy, ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. For nonprofit organizations, finding money for new ...

This blog post was authored by Eric Linebarger, Workplace Design Leader, Burns & McDonnell. For decades, workplace design revolved around one deceptively simple metric: square feet (SQF) per person.

A new book suggests purpose can be found in small, every day actions that bring us connection and meaning. When you think about finding a purpose, you might think it's something grand in scale — like ...

Local developers committed to innovation, diversity and community reshape Raleigh’s landscape. Three developers—childhood friends LeVelle Moton and Terrell Midgett—are reshaping Raleigh through their ...