Multimedia and digital marketing software giant Adobe announced yesterday it is acquiring work management pioneer Workfront for $1.5 billion. The price reflects the growth that's currently being seen ...

The acquisition, slated to close in the fiscal quarter beginning next month, is expected to tie Workfront’s marketing work management platform to Adobe Creative Cloud and Adobe Experience Cloud even ...

This week, Adobe has acquired Workfront in a $1.5 billion acquisition, Terminus Acquired GrowFlare and more from the world of customer experience and marketing. Adobe made its latest ...

SAN JOSE, Calif.--(BUSINESS WIRE)--Adobe (Nasdaq:ADBE) today announced the completion of its acquisition of Workfront, the leading work management platform for marketers with more than 3,000 customers ...

Adobe announced it is acquiring Workfront Inc. for $1.5 billion to add a collaboration tool to its marketing software by fitting into its Experience Cloud. The deal is expected to close sometime from ...

Adobe said Monday that it has signed a deal to acquire marketing software firm Workfront for $1.5 billion. Adobe plans to integrate Workfront's capabilities with Experience Cloud, its platform focused ...

Fifteen months after closing its acquisition of Workfront, Adobe continues to integrate the work management platform into its broader product suite at this week's Adobe Summit. A new integration with ...

Adobe has unveiled a Workflow Optimization Agent for Workfront, enabling AI to be assigned specific tasks alongside human team members. The update moves AI from a passive tool to an active ...

The business will join IBM iX, which is part of IBM Consulting, the renamed IBM Global Business Services. IBM plans to buy the Adobe Workfront consulting unit and assets of Rego Consulting to boost ...

Five months ago, Adobe purchased (for $1.5 billion) Workfront, a company that helps build marketing department workflows. Today the company is officially announcing how it intends to use it. As ...

Adobe Inc. said it will acquire Workfront Inc. for $1.5 billion to add a collaboration tool to its marketing software, providing expanded offerings during a pandemic that has forced companies to ...